The Sugarbooger® brand for babies, kids and the people who love them was inspired by the birth of Lisa's little boy. Her enthusiasm to create draws from a desire to design and improve upon safe, unique products for babies and kids that every family can use. Celebrating over 10 years of successful and safe children's products, our fans championed this brand into a collection of inspired, functional items that people love to buy for their own use - or for gifting to a new (or not so new!) parent or child.